Many people wrongfully assume that products that offer reseller rights can't be all that great to begin with. Otherwise the creators of these products would simply sell the products themselves or place them on ClickBank to be sold to the masses. Right? Not exactly. The truth is that you can find quite a few excellent resell rights products on the market that are well written, well designed, and well executed. In fact, many resell rights products are up to date and surpass the quality of the average PLR articles you will find online exponentially.
So, what's in it for the guy (or gal) at the top? You know, the person who created this outstanding information product that is being resold time and again? Initially the person at the top makes some profit from the sale of the products. In general though the money generated from those first few sales does little more than pay for the investment of time and labor that went into creating the product.
Making money from the up front sale of the product though is not the only way that savvy Internet marketers have to generate income. In fact, giving reseller rights to those who purchase a product is a great tool that many wise Internet marketers use to make even more money for themselves in the end.
R-E-S-P-E-C-T
You know the song that every one singing in the streets. There's something to be said about respect though. As more and more people are exposed to products through reseller rights, more and more people are seeing the name of the creator of that product and associating him or her as an expert in the field. This pays off in creating a brand and solidifying a brand. When you are trying to corner the market for a specific niche, this is very important. Even when you are trying to make a name for yourself as an Internet marketer it can be important and making your own products that are available with reseller rights is a sure fire way to make sure that more and more people know your name.
Links
One thing that a clever Internet marketer does with all products he or she creates is to include links to his or her web pages within a specific niche as well as several affiliate products or markets that readers of the information products may be interested in. Remember that many more people will see these products than if you were to market it on your own efforts alone. By including affiliate links you stand to make more money on the back end through sales.
As you can see there are quite a few benefits to reseller rights even when you the guy or girl at the top of the food chain.
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